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The Audacity to Win

Photo by Flickr/gutter

This morning, whilst sipping on my brew, I've been listening to a talk from the Free Library of Philadelphia called 'The Audacity to Win'. The talk is by Obama's chief campaign manager, David Plouffe, who speaks about the unique campaign approach which resulted in a spectacular win for them.

Whether you are into politics or not, this talk is good for understanding how you can approach a campaign by defying traditional methods and employing different techniques coupled with sheer determination.

A motivating Saturday morning listen to get your ideas off the ground this weekend.

Link to Podcast:

The Audacity to Win


Related Links:

Free Library of Philadelphia Podcasts

David Plouffe

Book: The Audacity to Win

Obama Campaign

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